Prime Video is merging with MX Player, a move that follows Amazon’s 2024 purchase of parts of MX Player and its integration with Mini TV.
Android users can keep the MX Player app, which now links to Prime Video, while iPhone and smart TV users must open Prime Video directly, where a separate Free or MX Player section appears.
Free ad‑supported content stays free with ads, and the premium subscription is still needed for original series such as Panchayat and Mirzapur.
The merger gives Amazon a massive audience database covering both urban and rural regions, strengthening its reach across India.
Company officials have not said anything about raising subscription prices; the integration is meant solely to broaden the content library.
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